True Impact Media Blog

Destination for OOH advertising news, trends, tips & tricks, strategies and more.

The average American encounters between 4,000 and 10,000 distinct advertisements every day. On the one…

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As a time-tested advertising method that consumers notice and trust, billboards are a top choice…

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Although outdoor advertising market trends can change in the blink of an eye, there’s at…

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Billboard advertising can be a smart investment for any business that aims to stay connected…

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Women's hand uses a mobile phone application to scan QR codes in stores that accept digital payments

For most people, the term “artificial intelligence” likely conjures fantastic images straight out of the…

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customer at a McDonald's store place orders and pay through self ordering kiosk

Augmented reality (AR) advertising is new, exciting, and only growing in popularity. Smartphone apps that…

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Out-of-home Advertising

When the economy takes a downturn, it can be difficult to know how your business…

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Boston

There’s nothing like a big game to rouse a crowd with the thrill of competition—and…

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Modern history is full of iconic partnerships between powerful brands and famous athletes. From Babe…

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